Hi, I’m Hayley - the heart behind Collab Collective. I’m passionate about building authentic brand partnerships, strengthening relationships and creating collaboration strategies that don’t just look good on paper, they grow your business.

‍

With 20+ years of experience in marketing, sales, design, E-Commerce, partnerships, and business growth, I understand the juggle brands face when resources are tight, but ambitions are big.

‍

I spent 10 years as the Marketing Director of made by Fressko - scaling from a garage-based start-up to a globally known brand. In late 2025, with a strong desire to leap into the fractional world and assist more brands, I launched Collab Collective.

‍

Now, as a fractional partnership and relationship management specialist, I offer senior-level expertise without the cost or commitment of a full-time hire. This gives your business flexibility and access to high-level strategy and execution - when and where you need it most.

‍

Whether it’s designing your partnership roadmap, managing outreach, or representing your brand with professionalism and warmth, I ensure every conversation supports your long-term vision.

‍

Whether it is a long project or a short stint to help you get over the line,  the Collective and I are here to help! 

‍

Schedule a chat today - I can't wait to connect.